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Annual Report
2025

Community

The Placer County Water Agency (PCWA) is built on people—our customers, employees, and the communities we serve. From improving how customers connect with us through tools like the updated customer portal, to supporting community partnerships like the Loomis Demonstration Garden, we focus on making water service more accessible, transparent, and responsive. We also invest in the next generation through internships, school outreach, and Career Technical Education (CTE) Day. And we’re proud to celebrate our employees and collaborate with local partners on publications, events, and storytelling that highlight the work happening across Placer County.

Community Spotlight

2025 Spotlights

Foothill Roots Farm

Foothill Roots Farm demonstrates the essential role water plays in local agriculture and community life. The Bollinger family produces seasonal crops for the region, and their connection to water runs beyond the fields.

PCWA visited their Meadow Vista fields to learn how gravity-fed water, soil-building practices, and drip irrigation help them make every drop count.

Water That Feeds Our Community

Moksa Brewing

If you've ever enjoyed a locally brewed beer, you might be surprised how much water goes into every pint. At Moksa Brewing in Rocklin, using water wisely isn't just good business - it's part of their identity.

PCWA visited Moksa to learn how the award-winning brewery incorporates water efficiency into daily operations, from recapturing cooling water to upgrading equipment and shifting irrigation to drip systems.

Community Spotlight

Residential Landscape Makeover

David Shield discovered his ideal energy-efficient home in Loomis and set out to make the landscape just as sustainable. Today, his yard is a haven for native plants and wildlife.

PCWA visited to see firsthand how he removed his lawn, upgraded irrigation, and created a thriving, water-smart landscape that uses more than 70% less water.

September Newsletter
Foothill Roots Farm in Meadow Vista
Moksa Brewing in Rocklin
Residential landscape makeover in Loomis

Water for Our Future

Water for Our Future campaign banner

Communicating Reliability

Water for Our Future Campaign

This regional campaign, led by PCWA in partnership with the cities of Roseville and Lincoln, simplified complex water infrastructure topics and connected them to everyday life - showing how projects like Ophir, RiverArc, and Renewal & Replacement work together to secure long-term reliability and protect the water customers depend on daily.

In 2025, the campaign reached over 600,000 people and delivered 15 million impressions, driving measurable awareness and understanding across Placer County.

Fire & Water

Fire & Water

Building a More Resilient Placer County

PCWA led a regional collaboration to produce Fire & Water 2025, uniting multiple agencies across Placer County to share how they are investing in resilient water systems, healthy forests, fire-preparedness, and fire-ready infrastructure—and what residents can do at home to be water-wise and fire-wise. The magazine reached 30,000 households in print and extended its impact through digital engagement on PCWA’s website and social channels, providing practical resources and real solutions for the community. This effort reinforced PCWA’s leadership in regional resilience and customer education.

Protecting Placer: Water, Fire, and Community Safety Video

Wildfire season is a year-round reality in Placer County, from forested foothills to growing cities. This video brings together Cal Fire Chief Brian Estes, Rocklin Fire Chief Reggie Williams, and PCWA General Manager Andy Fecko to explain how local fire districts and the Placer County Water Agency partner to protect people, property, and water infrastructure. Learn how coordinated planning, water system design, defensible space, and community collaboration form the backbone of our region’s fire resilience strategy, reassuring customers about the strength and safety of our water system in wildfire events.

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Protecting Placer: Water, Fire, and Community Safety Video

Partners in the Community

Community Events & Outreach

At PCWA, we know that building a stronger community goes beyond water delivery. We proudly partner with local agencies, fire districts, nonprofits, and schools to support events and outreach that connect, educate, and empower. Here are just a few of the ways we showed up in 2025:

Loomis Demonstration Garden partners and event attendees

Loomis Demonstration Garden

We partnered with UCCE Master Gardeners of Placer County, South Placer Fire District, the Town of Loomis, and the Loomis Library to help bring water-wise gardening to life in a beautiful public space.

Loomis Fire Prevention Event with local partners

Loomis Fire Prevention Event

PCWA joined local fire chief, sheriff, and master gardener to share resources on protecting the watershed, wildfire safety, preparedness, and defensible space.

Mulch Mayhem community mulch giveaway

Mulch Mayhem

We helped customers load up on free mulch for their yards, supporting water-efficient landscaping.

Placer County Fire Expo event

Placer County Fire Expo

We participated in this family-friendly event to spotlight the connection between water infrastructure and fire protection.

Upper Auburn Heights Firewise community meeting

Upper Auburn Heights Firewise Community Meeting

PCWA staff joined the conversation about wildfire readiness and local water reliability with residents in this Firewise community.

Hot Chili Cool Cars community event in Rocklin

Hot Chili Cool Cars

We brought water education and water-efficient giveaways to Rocklin’s largest community event, connecting with hundreds of local families.

Awards & Recognitions

Award-Winning

In 2025, PCWA received statewide honors recognizing our commitment to community outreach, public service, and professional excellence. These awards reflect the hard work of our employees and our focus on engaging customers, celebrating innovation, and delivering on our mission.

RWA Award for PCWA's French Meadows Forest Restoration Project

Regional Water Management Award

French Meadows Forest Restoration Project

This regional honor recognized PCWA’s leadership at French Meadows, where collaborative forest restoration efforts are protecting water supplies and reducing wildfire risk in the upper American River watershed.

Christine Kohn, Brie Coleman, and Julia Griffin accepting the CAPIO EPIC Award for the Loomis Demonstration Garden video

CAPIO EPIC Award

Loomis Demonstration Garden Video

Honored for outstanding video storytelling, this project showcased our partnership with the UC Master Gardeners of Placer County and brought water-wise gardening to life.

ACWA Award for PCWA's Water for Our Future Campaign

ACWA’s Huell Howser Excellence in Communications Award Finalist

Water for Our Future Campaign

This statewide honor recognized our regional, multi-agency outreach campaign for making water infrastructure planning accessible, engaging, and relevant to everyday life in Placer County.

Kirsty B. and Carlie W. accepting the Exemplary Performance Award with PCWA's Board of Directors

Exemplary Performance Award

Kirsty B. and Carlie W. were honored for their outstanding service, professionalism, and daily commitment to helping customers and supporting staff across the agency.

Next Gen Water Leaders

PCWA Interns working in the field

PCWA Interns

From Engineering to Power Systems to Field Services, our 2025 intern’s curiosity, dedication, and hands-on contributions have made a real impact across our departments. Whether coordinating projects with staff or gaining boots-on-the-ground experience in the field, they dove into the work, expanded their industry knowledge, and picked up valuable real-world skills along the way.

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Foresthill High School students touring Auburn Dam site

Foresthill High Student Tour

PCWA welcomed Foresthill High School’s Honors Resource Management class for a tour of the Auburn Dam site. Led by PCWA’s Director of Strategic Affairs, students learned about the history of the Auburn Dam project, local water resource planning, and how today’s decisions continue to shape the American River watershed and Placer County’s water future.

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VIP Customer Tour at American River Pump Station

VIP Customer Tour

This spring, customers entered to win an exclusive behind-the-scenes tour of PCWA’s American River Pump Station and Foothill Water Treatment Plant—seeing firsthand how we deliver safe, reliable water every day and learning more about the infrastructure that keeps it flowing. Watch the YouTube Short for a behind-the-scenes look at the tour.

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Community Giveback

Employees Making a Difference

PCWA employees take pride in giving back. Each year, staff select local charities to support through fundraisers, volunteer projects, and employee donations. From community wellness events to friendly competitions and fundraising, our team consistently shows that our commitment to community goes far beyond providing reliable water.

Run Rocklin$190
Community Giveback Committee$702
PCWA at Run Rocklin 2025
Leadership Rocklin at American River Pump Station

Connecting with Local Leaders

As active Chamber of Commerce members, we engage with community leaders, provide water updates, and participate in local initiatives. We also host Chamber Leadership groups for behind-the-scenes tours, offering insight into the business of water, energy, and our role in the region.

Loomis Chamber logo
Partner logo 2
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Auburn Chamber of Commerce logo
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